Art Fri Apr 17 2015
ACTIVATE Returns to the Loop
Last year, the Chicago Loop Alliance invited the public to interact and experience the alleyways of downtown Chicago. Bringing interactive artists such as Luftwerk, and hosting a party-like atmosphere, the Loop was transformed into a pop-up urban experience. Beginning May 15, the CLA will be hosting six nights of ACTIVATE one night each month until October.
Nearly $400,000 was produced for local Loop businesses in the first seven ACTIVATE events from 2013-2014 and more than 14,000 attended the event during the series. The series will be continued this year from May until October with new artists, music, and culture, which were carefully curated for the public.
The CLA's goals include beautification and enhanced services, planning and advocacy, placemaking and management, and improving economic development. By including an event that incorporates the public realm, and a strong sense of place, the CLA continues to strive for a more connected community in the Loop.
For the 2015, ACTIVATE year, the creative team includes AIGA Chicago, Chicago Design Museum, Stuart Hall, Johalla Projects, Missy Perkins, Cheryl Pope and Theare Group. ACTIVATE sponsors include: Blue Moon, Columbia College Chicago, The School of the Art Institute of Chicago, Zipcar, PNC Bank, KIND, Chicago magazine, Do312 and WXRT.
The event dates are: May 15, June 12, July 30, August 27, September 18 and October 16.
If you RSVP for an ACTIVATE event, you'll receive a complimentary drink ticket for beer or wine at the event, with additional beverages available for purchase on site. Event locations will be posted online a month prior to the date.