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Thursday, October 20

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Business Sat Sep 26 2009

Bigger Breakfast

Upton's Breakfast Sandwich
It's too small to cost $4.39. That's what a friend told me about Upton's Naturals' breakfast sandwich. And that's exactly what I told Dan Staackmann, the co-owner of Upton's. We happened to be hanging out when he asked me for honest product feedback. Then he told me to check the stores that Friday, and the sandwich would be bigger. Was he kidding? No, he told me. That was about two weeks ago.

The sandwich is now quite significantly thicker -- all three layers, including two patties of sausage-style seitan and one of egg-styled tofu with a chipotle Vegenaise sauce. You'll find the breakfast sandwich -- along with other ready to eat items from Upton's and other vegan vendors - from my friends at Green Grocer as well as at Whole Foods South Loop, Lincoln Park, Lakeview, and River Forest. Another improvement: a new English muffin on the breakfast sandwich avoids high fructose corn syrup. You can also make your own at home, with a tip Dan told me on forming Upton's seitan into patties.

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Jon / September 28, 2009 3:38 PM

Nice! I'll have to try one of these next time I'm in Chicago. I thought this was pretty small originally too - looks good now.

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Feature Thu Dec 31 2015

The State of Food Writing

By Brandy Gonsoulin

In 2009, food blogging, social media and Yelp were gaining popularity, and America's revered gastronomic magazine Gourmet shuttered after 68 years in business. Former Cook's Illustrated editor-in-chief Chris Kimball followed with an editorial, stating that "The shuttering of Gourmet reminds...
Read this feature »

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