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IL-SEN Thu Oct 29 2009
David Hoffman on the Series of Tubes
The Illinois techie-political blogosphere is abuzz about former Chicago Inspector General and current US Senate candidate David Hoffman's new website redesign, which includes the ability for users to post directly to the candidate's website through Twitter hash tags -- it also looks pretty damn good. Head over and check it out.
That sort of interactivity, which the Obama campaign allowed with its user pages ("demmynerd.barackobama.com") is going to be both a major innovation and a major challenge for campaigns from here on out. How do you allow for the public to interact and take some ownership of the site without risking losing control, getting off message, or getting hijacked? Looks like the Hoffman campaign is interested in testing those waters. Good for them.
