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Cubs Tue Jan 17 2012
Wrigley Field: Now With 20% More Schmoozing
I've grown accustomed to a wave of low-grade nausea whenever Tom Ricketts and his cronies talk about milking Cubs fans for more money, but this weekend's announcement made me throw up all over the dog:
The Cubs announced the addition of a patio in the right-field bleacher section at Wrigley Field, which will be ready for the 2012 season and create a rooftop-like atmosphere.The Budweiser Patio will include a 75-foot LED sign installed above the right-field wall with the capability to display game information, such as pitch count, photos of players and statistics. It will not have video replay because of the size.
The new right-field configuration can handle a group of 150 people, or three groups of 50 each, or may be sold on an individual basis.
I don't much care if the Cubs want to violate their ballpark with corporate advertising, but I absolutely can't believe team president Crane Kenney can say stuff like this with a straight face:
"What we're finding both for our suites as well as other parts of the ballpark is that people want to be able to circulate -- you see it on the rooftops. ... [It will be] a place where you can bring clients, move around in the space and not just be fixed. If I'm in seat [No. 1] and my clients are in seats two through eight, I don't get to talk to the person in seat [No. 8]. It's a chance to circulate."
Yes, truly, because money, not egregious personnel decisions, has been the Cubs' problem. Please, let's adjust the ballpark to make sure everyone has a chance to "circulate" with all their clients.
Priorities, people.